Europe Virgin Fund invests in online payments system

Europe Virgin Fund L.P. (‘EVF’), a regional private equity fund sponsored by Dragon Capital, has completed its investment in, a leading online payments system in Ukraine.

Europe Virgin Fund L.P. (‘EVF’), a regional private equity fund sponsored by Dragon Capital, has completed its investment in, a leading online payments system in Ukraine. In line with the fund’s strategy, EVF has acquired a controlling stake in the business. The founding shareholders retain a minority stake and will continue to manage with support from EVF. The parties do not disclose transaction value.

Since 2002, has been an important and successful player in Ukraine’s e-commerce market, which is currently demonstrating booming growth. The company has established itself as the largest independent online payments system in Ukraine, serving over a million of active users. EVF believes that has substantial growth potential, which is to be fueled by a rapid expansion of the country’s online and mobile payments market.

“Thanks to the top notch quality and reliability of service, has become one of the strongest brands in the market. With our investment, we intend to provide a new impetus to the company’s growth, focusing on expansion of the company’s client base, roll out of new products as well as service usability and simplicity,” said Andriy Nosok, Managing Director, Private Equity, Dragon Capital.

“ is a great addition to our investment portfolio, which today includes leading companies in FMCG, mass-media and pharmaceutical industries. Our partners are seasoned professionals and we are very enthusiastic about”, said Alex Munteanu, Managing Director, Head of Private Equity, Dragon Capital.

“We have created a simple, user-friendly and reliable service, the success of which is built on our hard work, cutting-edge technology and our desire for constant improvement and innovation that is driven by our focus on particular clients’ needs. Our client base includes payers, merchants, as well as banks, and we are determined to retain our position of a preferred provider of innovative services and value added to all of them. We are confident that Ukraine’s e-commerce market will experience stellar growth in the coming years, and are happy to have  EVF as a partner that fully shares our business philosophy and is dedicated to support the realization of our ambitious strategy and targets,” said Igor Gorin, CEO of

About is a leading online payments system in Ukraine. The service allows clients to make payments with their credit and debit cards for cellular services, TV and Internet, housing and utility services, insurance, periodicals, online-games, railway, bus and airplane tickets, entertainment events, as well as a large number of goods and services offered by internet shops. Starting from the middle of 2013 also offers P2P payments and online bank loans repayment. The company offers a wide variety of payment options (gateways) for clients, including its web-site, banks’ web-sites, billers’ web-sites, mobile devices, ATMs, and other. services over 1400 organizations and over 1 million active users. The company was founded in 2002.

About Europe Virgin Fund

Europe Virgin Fund is a regional private equity fund sponsored by Dragon Capital, with committed capital from Dragon Capital, the European Bank for Reconstruction and Development, the Swiss Investment Fund for Emerging Markets, the Black Sea Trade and Development Bank and other limited partners.

The Fund provides equity financing to selected private sector businesses with primary operations in Ukraine, Belarus and Moldova, in particular focusing on the fast-moving consumer goods, retail, industrial, telecom, media, technology, pharmaceuticals, construction materials and financial services sectors. The Fund’s portfolio includes controlling stakes in Ukraine’s largest manufacturer of tissue products VGP (TM Ruta), Ukraine’s leading out-of-home advertising operator Prime Group, as well as Sperco, one of the top 10 pharmaceutical manufacturers in Ukraine.


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Tel: (044) 490-71-20


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